Having lived and worked throughout South East Asia, soaking up the rich cultures and diversity on offer, I developed the ability to quickly decipher and engage with my environment. I bring this dynamic sense of understanding to SalesStar Digital where diving into each client’s market is a chance to learn what drives the target audience and shape their product’s pitch towards their desired transformation.
I believe that the truth lies in the data and that eventually, those insightful gold nuggets will arise through creatively testing and analysing.
Equipped with a BSc majoring in computer science and chemistry from the University of Auckland, I apply my background in science to digital marketing in a pragmatic sense. I utilise technical tools and automation to carry out market research, testing and lead generation in an efficient, insightful and scalable process.