B2B Technology

Doubled his closing ratio, shortened deal times, and gained renewed confidence and effectiveness in customer

NC Equipment: case study image

Challenge

What changed at NC Equipment

Steve Gregor of NC Equipment transformed his sales approach with SalesStar’s coaching, moving from structure and communication challenges to doubling his closing ratio.

Embracing a clear process and sales scripts renewed his confidence, highlighting the power of structured training in sales success.

Approach

In their words

Through our coaching, we really just nailed down a very clear process… a logical way of asking questions.

My personal closing ratio nearly doubled over the last six months. Recently, I closed a sale with Milestone that would have taken me twice as long without SalesStar.

I’ve gone from dreading cold calls to really loving them, attacking sales with a whole new level of confidence. It’s allowed me to fall back in love with sales again.

From the client

“We experienced one of our best years ever, not only from a sales standpoint but from new business commitments.”

Joseph Oliver / CEO of Sussex IM

The next step

Stop running on heroics. Start engineering revenue.

Whichever way you work with us, the same proven Sales Operating System runs underneath. Talk to a coach and we’ll show you where to start.