Challenge
What changed at TransTank International
TTi CEO Ross Buchner shares how partnering with SalesStar transformed their sales team by instilling accountability and transitioning from discounting to high-impact, value-based selling.
This strategic alignment boosted meaningful sales activity by 25% and drove an outstanding 40% year-on-year revenue increase.
Approach
In their words
We’ve seen a measurable improvement in the overall activity of the sales team… We’ve lifted the level of that by 25% across the team.
Our sales are up over 40% year-on-year at this point in the year. Conversion rate has improved a couple of percentage points… so there has been some real meaningful measurable impacts from the training so far.
I’ve just found it very inspiring to see the team actually talking about the principles and applying them and helping each other sharpen the saw.
Results
From the client
“We experienced one of our best years ever, not only from a sales standpoint but from new business commitments.”
Joseph Oliver / CEO of Sussex IM
Team in action
Related case studies
Engineering & Industrial
Achieved twenty-five percent turnover growth and a unified sales team
Engineering & Industrial
The team achieved significantly higher customer-facing activity and improved internal cohesion through
Manufacturing
This transformation resulted in a record-breaking year, where the team shattered their $7 million new
The next step
Stop running on heroics. Start engineering revenue.
Whichever way you work with us, the same proven Sales Operating System runs underneath. Talk to a coach and we’ll show you where to start.