SalesStar Triangle

New Zealand

SalesStar is a sales transformation company empowering businesses around the world. Operations in New Zealand and Australia are managed by the Australasia practice.

The award-winning team of experienced sales people, business people, trainers and managers are passionate about the profession of selling and raising the performance and results of sales organisations.

We work with growth-oriented CEOs and executive sales leaders seeking tailored solutions to meet their specific needs. Those who are change-minded and willing to invest in their sales organisation in order to reach peak performance.

Combining sales specific research and proven best practices, we will provide you with a clear path to achieve your sales and business goals.

SalesStar
SalesStar Triangle

New Zealand

SalesStar is a sales transformation company empowering businesses around the world. Operations in New Zealand and Australia are managed by the Australasia practice.

The award-winning team of experienced sales people, business people, trainers and managers are passionate about the profession of selling and raising the performance and results of sales organisations.

We work with growth-oriented CEOs and executive sales leaders seeking tailored solutions to meet their specific needs. Those who are change-minded and willing to invest in their sales organisation in order to reach peak performance.

Combining sales specific research and proven best practices, we will provide you with a clear path to achieve your sales and business goals.

SalesStar
SalesStar Triangle

Contact Us

New Zealand

B:HIVE
72 Taharoto Rd
Smales Farm
Takapuna
Auckland 0622

phone: +64 9 802 0616

email: success@salesstar.com

SalesStar Triangle
Meet The Team
Kat Davey SalesStar
Kat Davey
Practice Partner
  • Bachelor of Commerce in Administration – Double major: Psychology and Marketing
  • Post-graduate diploma in Banking
  • HR role at ANZ – formulated policies around internal job advertising and implemented a new performance review process – and first learned sales techniques by having to “sell” these to executives, management and staff
  • Sales Territory Rep – EFTPOS business at ANZ Bank (when you still needed to explain what it was!)
  • Sales Manager – EFTPOS business at ANZ Bank
  • Account Manager – SoftEd (a software development training company)
  • National Sales Manager –SoftEd
  • Commission-only Sales Rep – Angela Stott Photography
  • Start-up business – Time for Kids

I consider my role to be like that of an orchestra conductor – making sure all the moving parts come together in harmony for best effect. I love the fact that what we do at SalesStar is like throwing a stone in a pond; the ripples that emanate have such positive consequences for the well-being of both businesses and individual lives. The knowledge that I play a definitive role in how well this happens brings me great satisfaction. Part of this is getting the right people in place, and establishing the right culture so we can provide the right customer experience. Furthermore, I love helping my clients achieve the same result. This is something that is easy to say but more difficult to achieve. I am privileged to be able to combine the expertise I’ve gained on my journey, with my innate curiosity about people and how they work, to best advantage. I also love being able to use my specialist knowledge in Objective Management Group tools to help businesses gain much-needed clarity around their issues and to assist them to find the top-performers they need to grow their businesses even further.

Australia, New Zealand
Steve Hughson SalesStar
Steve Hughson
Practice Manager
  • Over 30 years experience in matching Technology solutions to customer needs
  • Graduate of IBM sales training in the mid-‘80s
  • Successfully sold strategic solutions to Corporate, Government and SME’s for IBM, Gen-i, Plan B and Vodafone
  • Managed team of successful Account and Business Development Managers
  • Completed NZQA in Leadership and Post Graduate Diploma in Management

I have learnt a lot during my sales career and while leading a sales team over the past 5 years I have come to realise that I love coaching and helping other people to grow professionally and personally. This passion led me to explore a different career and after being introduced to SalesStar I realised that I could work with a company that provides professional and relevant programs that are based on scientific research and best practice, but where I could weave in my own knowledge and experiences.

Australia, New Zealand
Colin May SalesStar SalesStar
Colin May
Strategic Business Manager
  • Bachelor of Commerce, Marketing
  • Group Performance Manager, ABC Business Sales
  • Strategic Business Manager, Demand Generator Group and Electrolux
  • Marketing Manager Australia and Group Product Manager, Avanti & Specialised Bicycles
  • Operations Manager, Young New Zealanders Foundation
  • Sales and Marketing roles – Ray White, MDA Advertising, Endace, car sales

I have an enduring desire to help businesses grow based on my deep-seated belief that most people who are good at what they do could be great if they make the right changes. I therefore see my role as that of change agent – not to tell people what they already know but to tell them what they don’t know. I enjoy assisting those in leadership to gain such clarity and to reignite their passion for their businesses. I love seeing organisations find new ways of doing things that lifts them above the level of mediocrity and that sees them becoming not just good but great.

Australia, New Zealand
Jennifer O'Brien
Jennifer O’Brien
Senior Business Development Manager

With nearly three decades of comprehensive sales & marketing experience, Jennifer enjoys growing people & their respective businesses through developing high-performance sales teams and individuals.

As a former business development manager and sales manager, Jennifer has an impressive personal sales record together with growing individuals and sales teams through structure and the clear alignment of business & personal goals. Commercial experience includes residential real estate, pharmaceuticals and franchising.

As the Senior Business Development Manager for SalesStar, Jennifer is keen to work alongside a variety of other industries served by SalesStar, including manufacturing, logistics and medical supplies, to name a few.

Jennifer is responsible for identifying sales challenges and assisting clients with their sales & recruitment growth goals.  Being solution focussed with a client’s growth & recruitment goals ensures a successful outcome.

“When you see the alignment between great people, a healthy vision for growth and a purposeful set of goals, you’re energised knowing that success is within reach.”

Specialisation Areas

Sales planning and operations, sales process, sales coaching and sales team management, pipeline management, relationship/account management, sales strategy and value proposition.

Sector Experience

Real Estate and health.

Geographies

Jennifer has experience working in Australia and is based in Sydney, Australia.

Australia, New Zealand
Andrea Howden Sales STAR ANZ
Andrea Howden
Business Development Manager

I grew up on a dairy farm in the Waikato region of New Zealand, and now live in Cromwell (Central Otago) with my husband, two daughters and our two dogs, where we love getting outdoors as much as possible, enjoying everything that the region has to offer. I completed a Bachelor of Laws & a Bachelor of Commerce (Major in Economics, Minor in Accounting) at Otago University, as well as a Graduate Diploma in Marketing Management.

Throughout my career, I have had 15 years of business leadership & sales leadership experience across manufacturing and residential construction industries within NZ.

Before joining SalesStar I spent about 5 and a half years as a client and became a raving fan. I believe spending that time on the client side has given me a unique perspective that I can now share with my clients, as I have experienced the results first-hand. I have extensive experience within the recruitment/HR space and I’m passionate about people, as they are ultimately at the heart of what we do. I love supporting businesses to get the right people on board and putting the structure in place to help them to support and grow their teams. Building businesses that people want to work for.

Throughout my career, I have had a real focus on helping businesses achieve sustainable sales growth and growing effective, high-performing sales teams, and working closely with Sales Managers to help them understand and get the best from their people.

Specialisation Areas

Sales strategy & execution, Sales Management, Recruitment/HR, people & performance management, leadership coaching & development, sales coaching, business systems & processes, operations management, sales process, pipeline management, and relationship/account management.

Sector Experience

Construction, Manufacturing, Property development, HR, Construction & Property Law.

Geographies

I have spent my working career in NZ – across both the North & South islands.

Australia, New Zealand
Lauren Davey SalesStar
Lauren Davey
Client Services Manager & Global Accounts
  • Certificate in Bookkeeping
  • Diploma in Xero
  • Fathom Certified Advisor
I do the day to day bookkeeping in the SalesStar Australasia Practice and SalesStar Global Head Office. I also help onboard and train new SalesStar Practices on our processes so our financial reporting is consistent and accurate.
I also work closely with Michelle Horn in Client Services for SalesStar Australasia’s large and special client projects.
Australia, New Zealand
Conner Potter - SalesStar
Conner Potter
Client Services / Digital Projects & Systems Specialist

My role includes coordinating the big projects & managing clients so their journey with SalesStar is as smooth as possible. In addition to the above, I also help with the general operations of the business. As such I have a unique opportunity to work closely with the Client Services team, the Marketing team, and the Head office team. I find great joy in learning and am lucky enough that SalesStar will support me with my personal growth.

Australia, New Zealand
Jessica Olson SalesStar ANZ Client Services
Jessica Olson
Client Services

I am a proactive, details-oriented person who is passionate about helping people and solving problems. I thrive when under the pump and juggling multiple competing demands at once, because it requires operating at peak efficiency which I gain great satisfaction from. I am sensitive to the needs of others, and believe that strong communication is the key to success. I love improving processes and finding efficiencies, and strive to live in a space of continual improvement.

In my spare time, you can find me engaging with all things nerdy such as D&D, Warhammer, painting miniatures, playing card games, board games & video games, learning languages or curling up with a good book and my cats!

Australia, New Zealand
Alex Chan SalesStar
Alex Chan
High Performance Coach
  • Sales background in stationery, printing, business equipment, capital equipment, professional services and diamonds. Smallest sale – $5. Biggest sale- $15,000,000
  • Leader of sales teams as a sales manager, contract sales manager and RFP project leader. Responsible for budgets between $2m – $100m.
  • Assisted clients to grow their sales between 20-300% – in one case played a key role in doubling sales from $50m to $100m

I get great satisfaction from watching people and their companies grow. When I see their sales climbing, when I see them becoming more successful as a result, when I see managers transform into leaders and grow their teams, then I know why I get up every morning. And nothing compares to the feeling of having people come back to me years later to say I changed their lives. It’s gratifying to be able to provide cutting edge sales and sales leadership learning programmes, diagnostics and business advice that helps individuals grow personally and professionally- and that sees clients reach and exceed their sales goals.

Australia, New Zealand
Grant Holland SalesStar
Grant Holland
High Performance Coach
  • Past National Sales, Head of Sales, Director of Sales and CEO roles
  • Former sales director of Wormald, taking the company from $50 million to $100 million inside three years to number one in the Tyco group worldwide
  • Headhunted by Westpac to become head of Westpac High Performance for commercial and agri. 800 sales staff reporting via 35 managers. Tripled market share
  • Instrumental in growing SalesStar by over 60% in 2016

If I had to summarise what motivates my life, it’s all encapsulated in SalesStar’s vision: “To become absolutely integral in the economic growth of Australia and New Zealand. Values led and purpose driven, we challenge, we stretch, we grow. We started from humble beginnings and we will leave as better ancestors…” I am a great believer in stretching people’s aspirations so they become the best versions of themselves and in doing so, make our countries stronger. I am deeply motivated by the idea of creating a legacy and sharing with people all I have – and the best from the world – almost as if it were the last chance to do so.

Australia, New Zealand
Cherri Holland SalesStar
Cherri Holland
High Performance Coach
  • BA (Industrial Psychology)
  • Worked with hundreds of clients in many sectors across nine countries to build success capability in areas such as leadership, influence, performance management, emotional intelligence, conflict resolution, sales, service, negotiation, debt collection and recruitment
  • Development and presentation of public programmes for members/clients of Chartered Accountants Australia & New Zealand, IT Professionals NZ and AUT Executive Education
  • Fellow of the Institute of Digital Transformation – creating and shaping conversations that influence how leaders lead and businesses perform in the digital era
  • Author of: Influencing 101; People Management Made Easy; People Capability & Value and Line Management – Topline to Bottomline

I am driven to show clients who are time-poor quick ways to get more of what they want and less of what they don’t in a range of areas with different stakeholders, both inside and outside of their organisation. I lead people to create approaches that feel natural and intuitive so they apply them seamlessly to their unique challenges to significantly improve their target outcomes. I draw on my study of peak performing organisations and the neuroscience of super-performance to provide insights, skills and motivation that gives people confidence about what they need to do to succeed.

Australia, New Zealand
Paul Dunphy SalesStar
Paul Dunphy
High Performance Coach

Paul has over 30 year’s business experience in both the public and private sectors in New Zealand, Australia and UK. As a people person, Paul is naturally drawn to sales with a particular interest in account management, business development and pitching.

Experience has been across a vast array of industries – Hospitality (DB Breweries), Horticulture, Local Government (ATEED), Tourism (Auckland Council), Major Events (Volvo Ocean Race), Telecommunications (Clear Communications), Mining & Exploration (Rio Tinto), Sport (Sport Business International), E-Commerce (Sell Global & Amazon), Social Enterprise (Akina Foundation).

In addition to Sales Star, Paul currently runs his own Amazon businesses, is an international Amazon sales coach and a Career Facilitator with Career Dynamics.

Australia, New Zealand
Andrew Hitchfield SalesStar
Andrew Hitchfield
High Performance Coach
  • Over twenty five years sales experience from commission only sales to running corporate business units turning over up to $200 million PA
  • Roles include National Sales Manager -Telecom Mobile, Group Manager Corporate Sales – TelstraClear, Regional Manager- Vodafone Business
  • BA in Economics and Philosophy Auckland University, Diploma – Accounting AUT
  • Shareholder and General Manager of a Telecommunications start up
  • Member of Institute of Directors for four years and have extensive governance experience, including Chairing of a few Boards
  • Judge of the Tauranga Westpac Business Awards for five years, Head Judge for two of those

I have enjoyed an extensive and successful career in sales having held a variety of senior leadership roles over the years – and am passionate about using that experience to help and coach businesses and individuals to achieve their goals. I am well positioned to do this with background I have in sales and leadership combined with the demonstrated depth and quality of the Salesstar transformational programmes.

Australia, New Zealand
Hamish Low SalesStar
Hamish Low
High Performance Coach
  • Co founded and grew his consulting business to multiple locations and $10M revenue in 5 years
  • Winner of National SME Employer award from Prime Minister
  • International Sales experience managing customers such as Mars, Coke, Hershey and Pepsi.
  • Sales Coaching experience for NZ’s largest company
  • Certified in several Coaching methodologies, including STAR and SPIN.

Hamish’s philosophy has always been that “People are your major asset”. Without high performers on board, you will not experience real success. They are the glue that brings together all the vital ingredients of your business, sales processes, customer interactions, operations. They lead the team, they are the team. To get the best from them, we need to develop, challenge, hold them to account, and reward them.

I came on board with Salesstar because the company’s philosophy and High-Performance Sales Transformation pathway is the best example of how to achieve this that I have seen. It allows me to bring my sales, Business Transformation, Coaching and Candidate assessment experience together to help businesses grow, and that is what gets me out of bed every day!

Australia, New Zealand
Andre Van Der Heyde SalesStar
André Van Der Heyde
High Performance Coach

With more than 20 years experience growing businesses from SME, corporates and multinationals; listed, unlisted and private, André’s strategy and leadership experience has been forged across groups the likes of Atlas Copco, United Technology Corporation and Howden.

As a former MD, André was responsible for a AUD$60m p.a. business and consistently achieved double digit revenue and margin growth. He is recognised by companies for his business growth strategy development, price optimisation strategies, strategic prowess in identifying and exploiting opportunities and exemplary execution to plan.

André possesses advanced experience relating to sales of direct and indirect B2B sales and multi-brand strategies for industrial equipment, preventive maintenance services, turnkey services, and professional trade services. He is renowned by industry and peers for passionate, inclusive and developmental leadership.

“I am passionate about helping business grow in terms of profitability and capability. I love developing winning strategies and solving business problems including: company goal misalignment, resource capacity restraints, sales process optimisation, visibility of business metrics and forecasting, business systems (CRM and Project Management) optimisation.”

Specialisation Areas
M&A, Sales & Marketing, Operations, Aftermarket Services, Project Management, Strategic Sourcing, Administrative Services and Software System Implementations (CRM & ERP). Specialist expertise includes optimising sales conversion ratio’s, price, project margins, resource productivity and recoveries, inventory and transactional customer satisfaction surveys.

Sector Experience
Mining, Oil & Gas, Manufacturing, Construction, Utilities, Engineering/electrical Services, Industrial Equipment, Hire & Rental.

Geographies
André has experience working throughout Australia, New Zealand and South East Asia and is currently based in Sydney, Australia.

Australia, New Zealand
Shayne Porter
Shayne Porter
High Performance Coach

Shayne excels in guiding organisations to their peak by nurturing elite sales leaders, robust sales teams,  and implementing innovative sales strategies. Shayne leveraged his educational development expertise into a dynamic sales career, climbing the ladder from a sales representative to leading one of the largest  sales teams in New Zealand. His tenure as a sales leader is marked by remarkable achievements, with a consistent record of driving sales growth between 20 and 48 percent annually over a span of 25 years,  even amidst global economic crises. Shayne’s mantra is upward momentum, and his track record stands testament to his relentless pursuit of growth. 

With his unique background in learning behaviour and educational development, Shayne made impactful  contributions in New Zealand, England, and Switzerland, uplifting both students and educators alike. His  intuitive understanding of individual potential and team dynamics consistently leading to high levels of  achievement. 

Shayne couples his expertise in sales and coaching with a deep-seated passion for analytics, creating a  robust and well-rounded approach to his work. He firmly believes in the informative power of numbers and utilises them to guide strategies and decisions. 

Specialisation Areas 

His areas of specialisation include sales planning and operations, sales process, sales coaching, sales team  management, pipeline management, relationship/account management, channel management, sales strategy, and value proposition. 

Sector Experience 

Shayne’s sector experience spans across transport and logistics, supply chain, education, and sports and  recreation. He has an impressive geographical reach, having worked extensively across New Zealand, Australia, Europe, and North America. 

Shayne’s philosophy is one of growth and transformation: “The joy I derive from seeing individuals and  businesses evolve is second to none. Observing their sales scale new heights, witnessing their journeys from modest success to towering achievements, and nurturing managers as they metamorphose into  impactful leaders fuel my passion. It’s immensely fulfilling to offer advanced sales, sales leadership  learning programmes, and strategic advice that not only facilitates personal and professional growth but  also assists clients in surpassing their sales ambitions.”

Australia, New Zealand
Gary Patterson SalesStar High Performance Coach and BDM
Gary Patterson
High Performance Coach

With over 30 years of business experience, Gary is a seasoned sales leader and business owner helping to grow organizations by developing high-performance sales teams, leaders, and sales  strategies. He has a solid business acumen, starting as a Management Cadet with Fletcher Challenge in the 1980s and rising to become the youngest National Sales & Product Manager with Fletcher Steel at 24.

He then moved to the UK to work with British Steel as an International Steel Trader, before transitioning his sales skills to the internet sector in 1996, where he became the Sales Director and part-owner of a business in Ireland. Upon returning to New Zealand in 2001, he continued to work in the SME technology sector, with experience in AV/IT hardware, services, and solutions, SaaS software, 3D CAD, Tier 1 & 2 ERP. He has a track record of leading teams of 5-25 and has achieved notable career milestones such as positioning and selling a business in Ireland to Ogilvy & Mather in a multi-million Euro deal and signing a $50m trade deal with a Russian steel mill.

Gary is focused on helping SMEs to become effective in delivering consistent sales results. He believes that for businesses to be successful in an unpredictable economic climate, there are three key elements: smart people, smart processes, and smart technology. He believes that the business that values its people the most will always come out on top. He has a passion for helping people to transform and grow beyond their comfort zone and as a past sales manager, he always felt one of his core responsibilities was to keep people out of their comfort zone, as he believes that nothing great ever happens when one remains comfortable.

Specialisation Areas

Sales planning and operations, sales process, sales coaching and sales team leadership, pipeline management, relationship/account management, channel management, sales strategy, sales execution, value proposition.

Sector Experience

ACME (Architectural, Construction, Manufacturing, Engineering), Steel (Distribution, Merchandising, Processing, Trade Import/Export), Web/Internet Development and Consultancy, AV Automation, Integration and Channel Distribution, IT Hardware, Software and Solution, 3D CAD Software, Tier 1 & Tier 2 ERP, Payment Solutions.

Geographies

Gary has experience working throughout APAC, UK, Ireland, Europe & South America. Gary is currently based in Auckland, New Zealand.

Australia, New Zealand
SalesStar Triangle
Global Head Office Team
Paul O’Donohue
CEO
  • First ten years of working career as an industrial electrician (Diploma of Electrical Engineering) – realised most tradespeople were poor at sales and wanted to learn more
  • Sales Engineer for PDL Electronics
  • Key Account Manager, Tyco Electronics
  • Moved to Recruitment Industry – strong interest in assessment tools that could help identify the traits of a successful salesperson
  • Post Grad Diploma of Business Administration
  • Owner of Business Consultant franchise (2003)
  • Founded SalesStar (2005)
  • Member of EO (The Entrepreneurs’ Association) and board member for New Zealand for the past four years

I have always been passionate about making a difference, helping to grow people in order to grow sales. I particularly enjoy helping entrepreneurs develop the sales strategy and disciplines they require to maximise their growth. We literally give CEOs the clarity to help “engineer sales success”. Over the years we’ve been instrumental in aiding our clients to grow their markets, putting the science behind sales success so they could grow by as much as 146%. I gain great satisfaction out of using my unique blend of skills and experience to pragmatically solve complex sales challenges and help companies map out a clear path to grow. I’m a strong advocate for three things: for setting goals that stretch, for lifelong learning and for developing a supportive mindset for success. I live by the philosophy “If you’re not getting out of your comfort zone, you are not growing.”

Australia, New Zealand, United States, Sweden, United Kingdom, Mexico
Kat Davey SalesStar
Kat Davey
Chief Financial Officer
  • Bachelor of Commerce in Administration – Double major: Psychology and Marketing
  • Post-graduate diploma in Banking
  • HR role at ANZ – formulated policies around internal job advertising and implemented a new performance review process – and first learned sales techniques by having to “sell” these to executives, management and staff
  • Sales Territory Rep – EFTPOS business at ANZ Bank (when you still needed to explain what it was!)
  • Sales Manager – EFTPOS business at ANZ Bank
  • Account Manager – SoftEd (a software development training company)
  • National Sales Manager –SoftEd
  • Commission-only Sales Rep – Angela Stott Photography
  • Start-up business – Time for Kids

I consider my role to be like that of an orchestra conductor – making sure all the moving parts come together in harmony for best effect. I love the fact that what we do at SalesStar is like throwing a stone in a pond; the ripples that emanate have such positive consequences for the well-being of both businesses and individual lives. The knowledge that I play a definitive role in how well this happens brings me great satisfaction. Part of this is getting the right people in place, and establishing the right culture so we can provide the right customer experience. Furthermore, I love helping my clients achieve the same result. This is something that is easy to say but more difficult to achieve. I am privileged to be able to combine the expertise I’ve gained on my journey, with my innate curiosity about people and how they work, to best advantage. I also love being able to use my specialist knowledge in Objective Management Group tools to help businesses gain much-needed clarity around their issues and to assist them to find the top-performers they need to grow their businesses even further.

Global Team
Lisa Carter SalesStar
Lisa Carter
VP Franchise Development

15 years in Senior Leadership roles working in the SaaS, Management Consultancy and Investment Banking Industries. I’ve been involved in deploying three different operating models, converted a consulting business to a SaaS model, and have solid business acumen on the operational aspects of running a business. I developed and delivered a global services operating model to deliver a concierge Client Experience to our customers, ready to scale.

Personal Achievements:

2018 | Finalist in the Top Women in Leadership – SaaS (3,460 nominations, I had over 80 Nominations)
2018 | Multiplier of the Year Nominee ( The MOY Award is an international contest to recognize leaders who amplify the intelligence of those around them )

Global Team
Michelle Horn SalesStar
Michelle Horn
Global Client Success Support Manager
  • Personal assistant roles in Ericsson Communications, Cable Ways Ltd, Welcome Tourism Services (Johannesburg)
  • Experience in marketing co-ordination, corporate event co-ordination, account management and project leadership (USA and South Africa)
  • Conference services and event management for Ritz-Carlton Hotel

I bring energy and dedication to my role as Client Services Project Manager and, as a details oriented person, give extra focus to those things that add value for my colleagues and clients. I particularly enjoy giving support and structure to clients. They come to us with a goal in mind and it’s great to be able to use my organisational skills to assist them on their journey. I apply my sense of dedication to whatever projects or tasks that come my way and gain great satisfaction from supporting the process from the first signs of seeing things flourish through to ultimate completion.

Global Team
Leigh Parker SalesStar
Leigh Parker
Head of Capability & Performance

Leigh is an experienced professional with a strong background in business and capability development.

He has over 25 years of business management, sales and capability development experience both domestically and internationally.

From 16 years with McDonald’s, Leigh understands the value of systems having learnt the business from the ground up. His roles included managing Franchising and Training for McDonald’s New Zealand, to becoming a Franchisee.

From there Leigh has held senior Sales, Account Management and Learning & Development roles for companies such as Fonterra. Adding some years consulting in the area of Sales & Leadership development, Leigh has facilitated & coached sales teams directly while also training coaches to do the same.

Leigh is known for his genuine passion for people development, business acumen and making a difference.

Global Team
Alex Chan SalesStar
Alex Chan
Global Director of Learning
  • Sales background in stationery, printing, business equipment, capital equipment, professional services and diamonds. Smallest sale – $5. Biggest sale- $15,000,000
  • Leader of sales teams as a sales manager, contract sales manager and RFP project leader. Responsible for budgets between $2m – $100m.
  • Assisted clients to grow their sales between 20-300% – in one case played a key role in doubling sales from $50m to $100m

I get great satisfaction from watching people and their companies grow. When I see their sales climbing, when I see them becoming more successful as a result, when I see managers transform into leaders and grow their teams, then I know why I get up every morning. And nothing compares to the feeling of having people come back to me years later to say I changed their lives. It’s gratifying to be able to provide cutting edge sales and sales leadership learning programmes, diagnostics and business advice that helps individuals grow personally and professionally- and that sees clients reach and exceed their sales goals.

Global Team
Reuben McNair SalesStar
Reuben McNair
Head of Operations
  • Quadruple Major in: Management, Commercial Law, Psychology and Statistics.

My role pertains to managing the systems that underly the operation of SalesStar; be that legal documentation, web infrastructure, application procurement/development or business process refinement.

I oversee Marketing and core HR functions in addition to the above.

Global Team
Vikas SalesStar
Vikas Devarakonda
Video Production Specialist
  • Bachelor of Science in Multimedia and Diploma in Advanced 3D animation and visual effects
  • Experience in Post-Production, video editing & Compositing (use of non-linear editing software, multi-camera edits, colour correction, Sound editing, titles creation, final encode and export) through to completed project
  • Specialist with tools including:  Adobe CC, Premiere Pro, After Effects, Nuke, Fusion, Maya, Photoshop and Illustrator
  • Creation of animations, trailers and promos
  • Freelance photographer & graphic designer
  • Visual effects artist (Albedo VFX)
  • QA Tester – (VMC Gamelabs)

My role enables me to put my love of art and creativity to good use. I find it very satisfying to produce a video that gets so much appreciation from our clients and from the SalesStar team. I’m able to use my broad range of skills such as filming, editing, colour correction, motion graphics, 3D/2D animations and compositing to create an end product that brings a dynamic element to the work we are doing to help people improve their lives. Although I am often in the background of what is going on I am dedicated to bringing the best of my skills to my work – part director, part cameraman, part soundman, part editor. What could be better in life than a profession that makes me happy and allows me to achieve my goals while also helping others achieve theirs?

Global Team
Roberta O'Donohue
Roberta O’Donohue
Administrator
Global Team
Simon Anderson SalesStar
Simon Anderson
SalesStar Digital: Practice Partner

In 2021 I partnered with SalesStar to establish SalesStar Digital. I was drawn to the opportunity of working with SalesStar due to the values of the organisation, which emanate through to its great clients. I have thoroughly enjoyed working with clients who are serious about growth and also understand the importance of pairing a marketing strategy with a sales strategy.

I previously worked for a number of years as an independent consultant to companies around the globe and across a variety of industries. My predominant focus was on digital marketing and wider corporate strategy.

Before my professional career, I was born and raised in Blenheim, New Zealand before completing a Bachelor of Commerce (International Business, Economics) and Diploma of Language (Spanish) at the University of Otago.

In 2014 I completed a Masters of International Management from Bocconi University in Milan, Italy; and worked for several years in France and the UK. Having since returned to New Zealand, I am happily based on Auckland’s North Shore.

SalesStar Digital

SalesStar Digital is the digital marketing business unit of SalesStar. Created in 2021, it was born out of our clients’ continued frustration at the poor performance of their previous digital marketing partners.

In creating SalesStar Digital, we have pioneered a new approach to lead generation through digital marketing. Our focus is on ensuring that the marketing strategy runs parallel to the sales strategy, combining SalesStar’s world-leading knowledge in sales effectiveness with the cutting-edge expertise of our digital marketing team. SalesStar Digital ensures that lead generation is conducted in a synergistic way, across all applicable digital channels; and that all decisions are driven by data and linked to ROI.

Global Team
Jared Laidlaw SalesStar
Jared Laidlaw
SalesStar Digital: Head of Digital Growth & Operations

I’m a digital marketer that loves data, creative, consumer behaviour and tying it all together through strategy and execution to deliver higher sales and lead generation.

Having worked in New York, Australia, New Zealand, and remotely throughout the globe, I bring a wealth of experience and big picture thinking to the clients I work with. I’m a continuous learner and I’m always trying to either level up existing skills or add new ones to my arsenal.

If you have strong growth ambitions and are ready to team up with a trusted partner, I’d love to talk about how SalesStar Digital can help your business achieve its goals.

SalesStar Digital

SalesStar Digital is the digital marketing business unit of SalesStar. Created in 2021, it was born out of our clients’ continued frustration at the poor performance of their previous digital marketing partners.

In creating SalesStar Digital, we have pioneered a new approach to lead generation through digital marketing. Our focus is on ensuring that the marketing strategy runs parallel to the sales strategy, combining SalesStar’s world-leading knowledge in sales effectiveness with the cutting-edge expertise of our digital marketing team. SalesStar Digital ensures that lead generation is conducted in a synergistic way, across all applicable digital channels; and that all decisions are driven by data and linked to ROI.

Global Team
Noah Te Ao
Head of CRM & Integrations
  • Bachelor’s Degree in Computer and Information Science (Majoring in Software Development)
Having worked across software and digital marketing start-ups, I have scrambled to learn every facet of a business’s digital backend. At SalesStar, I manage the integrations and automations that tie our different business systems together and keep our global partners in sync. I also handle in-house development and technology projects within SalesStar that innovate the delivery of our coaches and provide analytics at all stages of the company. I really enjoy solving technical puzzles and problems from scratch, teaching myself along the way.
Lara Tarroballes SalesStar
Lara Tarroballes
SalesStar Digital: Creative & Content Manager
  • Bachelor of Design with Honours – Visual Communication Design // Massey University College Of Creative Arts

At SalesStar Digital, I manage Content & Creative focusing on the visual aspect of marketing, adding form to the team’s function.

With a background in Design & Brand Management, I’ve worked in FMCG and fashion retail with knowledge extending from design to copy to social media strategy.

I find joy in all things innovative and engaging, thriving on taking on new challenges while picking up new skills as I go.

Global Team
Lucca Sharplin - SalesStar Digital
Lucca Sharplin
SalesStar Digital: Creative & Content Specialist

Bachelor of Media Design, Majoring in Interactive Design // Media Design School

I am a digital designer with a deep passion for creating user-centric designs that are beautiful, functional, and tell great stories. I have developed a confident skill set that allows me to bring clarity and energy to every project I undertake.

In my role as SalesStar Digital’s Content & Creative Specialist, I leverage my expertise in UX/UI and graphic design to create designs that are visually stunning and deliver a seamless and intuitive user experience. With a focus on user-centric design, I apply my keen eye for research, planning, and building on-brand digital assets to ensure that each design resonates with clients’ target audience and aligns with their overall marketing strategy. Additionally, I am always exploring new and innovative design directions, pushing creative boundaries to develop fresh and exciting design solutions that exceed client expectations.

Global Team
Oliver Eaton - Digital Marketing and Media Content Creation Executive
Oliver Eaton
Global Marketing Executive

Oliver joined the SalesStar Digital team in January 2022 and brings to the creative team his knowledge of organic social media management and video production skills. Oliver is based in the United Kingdom and is part of the UK SalesStar Practice.

In his spare time Oliver can be found either walking throughout the beautiful Yorkshire countryside, playing video games or watching football at his local football club, Huddersfield Town.

SalesStar Digital

SalesStar Digital is the digital marketing business unit of SalesStar. Created in 2021, it was born out of our clients’ continued frustration at the poor performance of their previous digital marketing partners.

In creating SalesStar Digital, we have pioneered a new approach to lead generation through digital marketing. Our focus is on ensuring that the marketing strategy runs parallel to the sales strategy, combining SalesStar’s world-leading knowledge in sales effectiveness with the cutting-edge expertise of our digital marketing team. SalesStar Digital ensures that lead generation is conducted in a synergistic way, across all applicable digital channels; and that all decisions are driven by data and linked to ROI.

Global Team
Jonathan Thompson-Bean SalesStar Digital
Jonathan Thompson-Bean
SalesStar Digital: Senior Digital Growth Manager

Having lived and worked throughout South East Asia, soaking up the rich cultures and diversity on offer, I developed the ability to quickly decipher and engage with my environment. I bring this dynamic sense of understanding to SalesStar Digital where diving into each client’s market is a chance to learn what drives the target audience and shape their product’s pitch towards their desired transformation.

I believe that the truth lies in the data and that eventually, those insightful gold nuggets will arise through creatively testing and analysing.

Equipped with a BSc majoring in computer science and chemistry from the University of Auckland, I apply my background in science to digital marketing in a pragmatic sense.  I utilise technical tools and automation to carry out market research, testing and lead generation in an efficient, insightful and scalable process.

Global Team
Ben Cardwell SalesStar Digital Digital Marketing
Ben Cardwell
SalesStar Digital: Senior Digital Growth Manager

Hi there! I am a digital marketing expert with a particular focus on Google and Facebook advertising. I know how to create and run effective ads that will help your business grow. I understand the latest trends and best practices, but most importantly, I know how to make it work for you. I’m here to help you increase your brand awareness, generate leads and make more sales.

Outside of work I most enjoy spending time with my three beautiful daughters and getting out and about exploring New Zealand.

Global Team
Filipe Ferrao
Filipe Ferrao
SalesStar Digital: Senior Digital Growth Manager

Having worked across many different industries in Portugal, the UK and New Zealand, I learned how to integrate online and offline marketing processes to optimise results. I’m passionate about business strategy and sincerely believe that a clear understanding of our client’s industry, along with a fully integrated marketing strategy, is the key to success. My experience ranges from content creation and product development to social media, e-commerce, SEO, CRO, and PPC.

I was born and raised in Porto – Portugal, where I completed a Bachelor’s and Master’s in Sports Science and later a Bachelor’s in Marketing Management.

I’m always looking for new challenges and opportunities that lead me to learn new skills and grow.

Global Team
Dhiaksa Adiwyakto
Dhiaksa Adiwyakto
SalesStar Digital: Senior Digital Growth Manager
With more than a decade of experience in performance marketing, I am a digital marketer well-versed in various platforms such as Google Ads, Search Ads 360, Meta Ads, LinkedIn Ads, and more. My passion lies in leveraging the power of digital marketing to help businesses and brands amplify their success by generating awareness, driving traffic, capturing leads, and boosting sales.
Throughout my career, I have had the opportunity to work with a wide range of accounts and campaigns, covering various industries across Australia, New Zealand, and Southeast Asia. It has been a privilege to collaborate with industry-leading brands and companies, overseeing an annual ad spend that surpasses $15 million NZD.
Global Team
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