Oliver Eaton, Author at SalesStar

Having poor strategic planning for sales

How Poor Strategic Capabilities Cripple Sales

November 17, 2018 Sales Strategy

In 2008 the greatest recession since 1929 slammed into the world with full force, which we have come to know as the Global Financial Crisis.

How to Turn Around a Skinny Sales Pipeline

November 10, 2018 Sales Management, Sales Process, Sales Training

Working out how to inflate or accelerate a skinny sales pipeline is an issue we all deal with at some stage. And because it has

Creating sales positional statement and USPs

How to Create your Positioning Statement and USP

October 28, 2018 Sales Process, Sales Strategy

Positioning statements are a short statement (typically 10 seconds or less) intended to capture the attention of potential customers and prompt further discussion. Often referred

Discovering your Business’s Value Proposition

October 21, 2018 Sales Strategy

Amongst all of your competitors in your marketplace there is only one who can offer their product and/or service for the lowest price point. This

Developing Sales KPIs and Dashboards

October 19, 2018 Sales Coaching, Sales Management

In some sales organisations, Key Performance Indicators (KPIs) are seen as the enemy – something that only brings negative feelings with them, particularly when they

Accurate Pipeline Management and Forecasting

October 14, 2018 Sales Management, Sales Strategy

If you don’t have pipeline management in place, you will never be achieving maximum sales for your business. And there is basically no point having

mapping and planning out your sales process

Map out your Sales Process – From Prospect to Customer

October 13, 2018 Sales Process, Sales Strategy

According to Objective Management Group’s statistics from evaluating more than 850,000 salespeople in 10,000 companies, 91 per cent of salespeople still don’t have, or don’t