Manufacturing

A record year: beat a $7 million new-business goal with over $10 million in commitments

Challenge

What changed at Sussex IM

Facing stagnant growth and a lack of structured sales processes, Sussex IM partnered with SalesStar to implement a rigorous, data-driven methodology across their leadership and sales teams.

This transformation resulted in a record-breaking year, where the team shattered their $7 million new business goal by securing over $10 million in commitments.

Approach

In their words

We experienced one of our best years ever, not only from a sales standpoint but from new business commitments.

We were able to improve our process significantly and I do believe that it had a big impact on us closing more business.

The goal was seven million dollars. We beat that. We hit over ten million dollars in new business commitments.

Results

$7M New-business goal, beaten
$10M+ In new commitments

From the client

“We experienced one of our best years ever, not only from a sales standpoint but from new business commitments.”

Joseph Oliver / CEO of Sussex IM

Coaches behind this

Who led these results

Paul Dunphy

Strategic Sales Coach · ANZ

The next step

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