B2B Technology & Professional Services
Your expertise sells itself.Until you need to scale.
We help B2B technology and professional-services firms scale past founder-led selling, a repeatable revenue system that outgrows heroics.
Sound familiar?
Your expertise sells itself. Until you need to scale.
How we help
A revenue system that outgrows heroics.
Proof in numbers
Founders who scaled past themselves.
21 Years
600+ Client engagements
37% Average YOY growth
This is what scaling past founder-led selling looks like.
Where to start
The right engagement for your stage.
Scale Boardroom
A CEO peer group and coaching cadence to make the big scaling calls with confidence.
Explore MoreGrowth Lab
Hands-on sprints that turn a single growth problem into a repeatable, measurable play.
Explore MoreMeet your coaches
Coaches who've scaled tech companies.
Paul O’Donohue
Founder CEO · Global
Frank Niekamp
Chief Growth Officer · US
Kat Davey
Chief Operating Officer · Global
Jim Nilsson
Strategic Sales Coach
Alfredo Jimenez
Strategic Sales Coach
Shayne Porter
Strategic Sales Coach
How to start
Three steps. Starts with one conversation.
Book a growth session (30 min)
We map exactly where your revenue engine is leaking
We build the system around your business
Frequently asked questions
Common Questions
Yes, we have built sales systems inside your sector, not just generic theory. The growth session starts by mapping your specific situation.
There is no fixed length. Partnerships typically last one to two years, until the system runs without us.
A weekly rhythm: one coaching session plus the scorecard review. The system is built around your calendar, not on top of it.
Ask Penny works inside your sales operating system, coaching reps, checking deals against the playbook. Your data stays in your environment and is never used to train outside models.
It depends on the scope of the partnership. The growth session maps your situation first. You leave with the plan either way.
The next step
Stop running on heroics. Start engineering revenue.
Whichever way you work with us, the same proven Revenue OS runs underneath. Book a growth session and we’ll show you where to start.